Ex-Bupa Australia’s Retirement lead, Maggie Owens, was so impressed with the marketing and sales job that Marketability did for Bupa’s first Australian retirement village at Sutherland (in Sydney’s Shire) that she invited them to present at New Zealand’s annual conference last week at the Sofitel in Nadi.

Managing Director David Lo Russo presented a session on marketing to Baby Boomers while Karen Mattingley did a separate presentation on the fundamentals of effective sales.